March 11, 2008

There Are No Cats in Finland

Found this ad in The Economist and had a little moment of wait, huh, what? Finland's trying to get smart, skilled people to move there because I guess their own people have moved elsewhere. In three seconds I imagined a parallel existence of me living in Finland and being ruddy and hip and paying gigantic taxes. Still, it made me dream, not unlike the posters of last century that drew huddling European masses to the free expanses of the Dakotas or Oklahoma. Most likely I will think of Finland for the rest of the day.

To the ad people, one tiny nitpick: my pet peeve as a travel writer is anyone referring to anywhere as a "pearl". Pearls are pearls, sweet old ladies are called Pearl, and a good pal can be called 'a gem'. Still, I can list about 20 countries/cities that claim to be the pearl of such and such. It's tiresome. I'm dying to get to Finland, but not for it's pearl-like qualities. Just because it's Finland, that's all.

1 comment:

William Thirteen said...

admit's the vodka yes?